Why This Entrepreneur Thinks Less is More

Doug Dibert is the founder of Magnfi, a company that totally automates the process of capturing video testimonials from happy clients. He says the Magnfi tool is simple to use and gives customers a fully produced video testimonial that’s ready to share. Starting Out Why did you start your business? I’ve been in video marketing since 2005. I owned a video marketing agency called Crossing River Studios. I was always looking to the future of where video was heading. I’m Read More

This Former Artisan Created a Business to Help Other Artisans Succeed

Kim Kraemer is the owner of Marketspace Vendor Events, a business based in New Jersey that organizes popup handmade markets in the Tri-State area. With a network of 1,600 vendors, Marketspace partners with venues like wineries or rented storefronts to create special events featuring tailored artisan markets. Starting Out Why did you start your business? My husband and I both had careers working in the city and commuting. After we left work and put the kids to bed, we had Read More

How This Entrepreneur Grew His Business Through Acquisitions

Nick Haschka is the CEO of The Wright Gardener, an office plant company headquartered in South San Francisco with about 30 employees. The business serves 11 counties in Northern California by selling, leasing, and servicing interior office plants. The Wright Gardener also provides some exterior plant and corporate floral services. Haschka acquired the business last year. “I didn’t know that this was what I was looking for, but once I found it, I was really excited about it and grew Read More

How Keeping It Simple Has Helped This Fashion Show Producer Grow Her Business

Ashley Victoria Smith is the founder of Descalzo Shows, a fashion show production company that helps small businesses and designers showcase their brands at larger-scale events. “I want them to have big opportunities without breaking the bank,” she said. “Descalzo” means barefoot in Spanish, a fitting name, since the company focuses predominately on luxury lingerie and swimwear brands. Starting Out Why did you start your company? In 2010, I was a marketing director for a modeling agency. I became close Read More

How Spending Time Near the Ocean Inspired this Entrepreneur

Michael Coughlin is the founder of The Blue Ocean Life, Co., a lifestyle brand for digital nomads and other people who are looking to break out of the mold of the traditional corporate lifestyle. The company currently sells clothing, hats, and beach towels. Coughlin started the business after his own corporate experience left him unsatisfied.   Starting Out Why did you start your business? I have a long history of working in the marketing space. In 2004, I started working Read More

This Entrepreneur Turned His Hobby Into a Business That’s Grown for 40 Years

Audio Den is a custom audio and smart home installation business that services customers in New York City, Long Island, and the Hamptons. The company began in the late ‘70s doing high-end audio for audiofiles. Over time, owner James Feldstein has grown the company by following the industry trends toward home automation. Starting Out Why did you start your company? My brother and I were ham radio operators when we were kids. I was always a tool guy – I Read More

How This Business Writer Applied Lessons Learned from Interviews to Growing Her Yoga Company

Robyn Parets is the director of Pretzel Kids, a children’s yoga, fitness, and mindfulness brand that offers classes and special events. In addition, the company provides trainings to teach adults how to teach kids yoga using a proprietary curriculum. “We developed a training curriculum and manual that we’ve been using for more than ten years to train people through weekend classes across the country,” Parets said. “Now, we run an online yoga school, so anybody from anywhere can learn how Read More

How This Entrepreneur Used Creative Financing to Purchase His Business

Eagan Heath is the owner of Splendid Beast, an e-commerce store that sells custom oil paintings of pets. Customers can go online and choose from customizable templates or work with the company to create an original masterpiece. A team of graphic designers and painters work together to create each pet portrait, which can be framed or gallery wrapped. Starting Out Why did you start your business? I purchased this business from an old roommate. I have another business where I Read More

Tired of Bad Hair After the Gym, This Entrepreneur Launched Her Growing Company

Erika Wasser is the founder of GLAM+GO, a network of salons between New York, Miami, and Los Angeles. A former on-air television personality, Wasser wanted to incorporate the fast and efficient beauty services she experienced in green rooms into her everyday life. “When I wasn’t working, I still needed that ability to get in and get out. I wanted to give the green room experience to women everywhere,” she said. Starting Out Why did you start your business? I graduated Read More

What This Entrepreneur Would Change About Her Jump from Corporate Career to Entrepreneur

According to Irina Balyurko, “It’s a responsibility, not a luxury, to follow your inner voice.” She’s learned this with age and through her personal experience of leaving the corporate world to work for herself. Balyurko founded SellerLadder, a company that helps small businesses that make physical products launch or grow on Amazon via consulting or full management of their Amazon channel. Though she’s been able to apply some lessons from her previous jobs and M.B.A. training, she’s learned most of Read More